Mumbai :
Turtlemint Fintech Solutions Limited (“Turtlemint”), one of India's leading
technology-enabled insurance and other financial product distribution
platforms, today announced the launch of its new brand campaign, 'Naye India
Ka Naya Digital Partner', celebrating the 691,000+ Digital Partners who are
expanding access of insurance along with other financial products across India
while building successful entrepreneurial journeys of their own.
The
campaign features six real-life stories of the Digital Partners, Jignesh
Thakkar (Vadodara), Trupti Patil (Jharkhand), Anandamoy Das (Kolkata), Priya
Mishra (Prayagraj), Ravi Rajput (Mehsana) and Vishwas Pawar (Sangli),
whose journeys reflect resilience, entrepreneurship and purpose. Coming from
diverse backgrounds, including women, homemakers, small business owners and
first-generation entrepreneurs, they have built thriving businesses while
helping thousands of families secure their financial futures.
One
woman Digital Partner challenged the perception that insurance is a profession
meant only for men and today earns nearly ₹1 lakh a month while working from
home. Another, who once struggled with confidence and language barriers, built
his expertise through Turtlemint's digital learning platform and today advises
customers with confidence. Others found purpose in helping families replace
debt-led solutions with financial protection and supporting customers during
difficult moments through claims assistance. Their journeys demonstrate that
meaningful financial protection penetration happens with one family, one
conversation and one community at a time.
Commenting
on the campaign, Dhirendra Mahyavanshi, CMD & CEO, Turtlemint, said,
“Every policy sold represents a family that is better protected, and every
partner represents an entrepreneur creating meaningful change within their
community. 'Naye India Ka Naya Digital Partner' campaign brings to life
the journey of our digital partners, our driving force, who have made this
possible. They are trusted advisors who help customers understand, compare
financial products, navigate claims and make informed decisions. As entrepreneurs,
they are building successful businesses for themselves, while
helping millions of Indians financially resilient. As India moves towards
the vision of Insurance for All by 2047, together with our Digital
Partners, we remain focussed on advancing towards this vision.”
Anand Prabhudesai, ED and COO, Turtlemint, said, “The campaign highlights how
Turtlemint's technology platform empowers 691,000+ Digital Partners with
digital onboarding, continuous learning, business enablement tools and access
financial products to build sustainable businesses while delivering better
customer experiences across 19,000+ pincodes. As Turtlemint enters its next
chapter as a publicly listed company, 'Naye India Ka Naya Digital Partner'
is a reminder that this milestone is only the beginning. It celebrates the
people behind Turtlemint's growth while reaffirming the company's commitment to
expanding insurance awareness, improving accessibility and helping bring
financial protection to every Indian household.”
The
company's growth reflects the impact of this ecosystem. During FY26, Turtlemint
added more than 1.15 lakh Digital Partners, taking its network to over 6.5
lakh Digital Partners. Platform Premium grew 31% year-on-year to ₹3,868
crore, while revenue from operations increased 57% year-on-year to
₹1,098 crore, culminating in its first-ever profitable quarter in Q4 FY26.
Today, Turtlemint partners with 46 insurers, has facilitated the sale of
more than 30 million insurance policies till date, and operates through
India's largest certified network of over 550,000+ registered Point of Sale
Persons (PoSPs), as of June 30, 2026.
The
brand film has been conceptualised and produced by Teen Bandar, bringing
to life authentic stories of Turtlemint's Digital Partners from B30 cities
across India. The campaign will be amplified across LinkedIn and YouTube.
Link
of the video:
https://www.youtube.com/watch?v=0_NY2A4orJ0&feature=youtu.be