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Optional fare band designed for price-conscious travellers who prefer unbundled services
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Includes 15 kg checked baggage
and 7 kg cabin allowance; excludes complimentary meals
GURUGRAM : Air India today announced the introduction of its new ‘Basic’ fare family, further strengthening its
commitment to empowering customers with greater choice and control over how
they travel and what they pay for.
The introduction
of Basic fare builds on Air India’s branded fare families - Value, Classic, and
Flex - introduced in 2024 as part of the airline’s effort to simplify and
enhance its customer offering.
A new option
for value-conscious travellers
Being trialled
on select domestic routes, the Basic fare is available for travel in Economy
Class and is designed for travellers who prioritise value.
It includes a 15 kg checked baggage
allowance, 7 kg cabin
baggage allowance, complimentary beverage service (tea/coffee), while
complimentary meals are not included.
The Basic fare
is entirely optional, and travellers continue to have the choice of booking
across Air India’s existing fare families - Value, Classic, and Flex - each of
which includes complimentary meals and a range of bundled benefits at
progressively higher price points. The introduction of Basic fare simply adds
another layer of choice, particularly for price-conscious travellers who prefer
a more unbundled offering.
A pro-consumer approach to choice and transparency
The introduction of the Basic fare reflects
Air India’s pro-consumer approach, recognising that different
travellers have different preferences. By unbundling certain services, Air
India is enabling price-conscious travellers to pay only for what they need, while preserving full-service offerings for those who value an all-inclusive experience.
With clearly
differentiated bundles of products and services, Air India’s fare families are
designed to align with evolving traveller preferences and enable guests to
select the option that best meets their individual requirements.
Flexibility to customise
Travellers
booked on Basic fares will have the flexibility to pre-purchase meals up to 24
hours before departure, with options
including Vegetarian, Non-Vegetarian, Jain, and Diabetic
meals. In the event of a schedule change or reaccommodation,
pre-purchased meals will be automatically transferred to the new flight, or
fully refunded if unavailable for any reason.
Pilot rollout
The Basic fare is currently available
on select domestic
routes. Air India will assess
customer response and
feedback during the pilot phase to guide decisions on the future of the
offering.
Currently, the
Basic fare can be booked exclusively through the airline’s direct channels,
including its website, mobile app, contact centre, and airport ticketing
offices.
With the
addition of the Basic fare, Air
India continues to evolve its offering to deliver a more intuitive, fair, and
customer-centric travel experience.
As the airline
advances through its ongoing transformation journey, it remains focused on
delivering greater value, choice, and relevance to its guests, ensuring that
every traveller can personalise their journey in line with their preferences.